YouTube Video Statistics

YouTube Video Statistics: But why is this important: information about your video performance.
Information about videos on YouTube is called YouTube Video Statistics. With these stats content creators and marketers will be able to understand how their audience actually behaves, how should they improve upon their content strategy and how they can grow a successful channel on YouTube.
YouTube gives you access to lots of different metrics that you can measure and track how your video is performing with. Views, watch time, click through rates (CTR), audience retention, average view duration, likes, dislikes, comments and more. You’ll gain insight in what is working already and what isn’t, and then how to continue to maximize your uploads for better engagement, visibility and click throughs on your posts once you see this data.

Views: The total number of views of your video. It’s a basic measure of popular reach and suffice it to say.
Watch Time: All the time you give someone to watch your video. It’s a metric the YouTube’s algorithm is completely hung up on, it affects search ranking.
Click-Through Rate (CTR): Percentage, that you get after click through the thumbnail. A good title and thumbnail could mean a good CTR.
Audience Retention: You can find out how long viewers hang around on your video. Retention tells you just how much of the content speaks to your audience.

Engagement Metrics:
What people have liked, disliked, shared, and commented about on your content are all included in your list of likes, dislikes, shares and comments.

Why Video Statistics Are Important?

YouTube Video Statistics are very important in helping you assess your channel’s performance and growth. But if you measure these metrics then you can create more targeted and interesting content to reach your audience. If there's a drop in audience retention half way through a video, you may have to change some of your pacing or some structure of your content in order to make them stay with you.
With YouTube Video Statistics, you will get more out of YouTube and use them to refine your strategy, improve the quality of your videos, and finally improve on the platform over the long run!


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CEO / Co-Founder

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